With the involvement of our GP team

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If these statistics are low, it may indicate a problem with optimization for search intent. Competition analysis See what pages are displayed in response to specific queries. See what types of websites appear high in the search engine, what content they provide, and whether your website has similar content. If most of your TOP competitors' content talks about something or is in a different format, then unfortunately you need to modify your content with this in mind. Use AI You don't know how to evaluate intention. Ask Chat GPT- to provide a list of likely search intent for someone searching for "ball cap" on Google.

You will receive a list of indications that may help you correctly qualify a given keyword. O optimize meta tags for intentions With carefully crafted wording in title tags and meta descriptions, you can clearly indicate that your content responds to user intent. This will improve photo retouching your click-through rate. Optimize titles and subheadings for your intentions Titles and subheadings in the text are a very good place where you can visually highlight the intentions of individual paragraphs of the text. Optimize "Click to action" for intentions.



Remember that you can emphasize matching your intentions in every detail, e.g. through carefully selected calls to action (content in the "Click to action" buttons). Connect your intentions with your head Information intention expresses the desire to obtain information. The user doesn't want to see the product list right away. First, focus on giving him a comprehensive answer to his questions, and only then think about how to incorporate product information into the content. Awareness of search intent is one of the key aspects of SEO today. Accurately determining what the user wants to find after entering a specific query in the search engine window allows for better optimization of the website for SEO. It's worth practicing this skill.